CertifyOS provider data management

THE CERTIFYOS PODCAST

How a Provider Data Fix Cut Claim Denials by 97%

Episode 9 · September 22, 2026 · 70 min

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ABOUT THE SPEAKERS

Meet this episode’s guests

Nick Helfrich
Nick HelfrichChief Commercial Officer, CertifyOS
Mitch Gorodokin
Mitch GorodokinSenior Vice President of Business Development, CertifyOS
Melissa Goshorn
Melissa GoshornPresident, DocMe Health

EPISODE DESCRIPTION

A health plan's claims kept getting denied. Everyone blamed the new claims system. Melissa Goshorn's team found the real cause somewhere else: the provider data feeding that system and the transformations it went through on the way in. Denials dropped 97%. Nobody had suspected provider data at all. Melissa is president of DocMe Health, the health division of DocMe360, where the model is to work inside a health plan's systems and files instead of handing over an assessment and leaving. She spent close to a decade supporting CAQH and its provider data solutions. In this conversation with Nick and Mitch, she argues that provider data is the most overlooked data in healthcare, and the data every other system depends on.

Key takeaways

97%The drop in claim denials after fixing the provider data feeding a plan's claims system.
Field levelMost organizations never set governance at the field level, which is where source of truth and system of record break down.
One number? No.A phone number is never just a phone number. Appointments, claims and prior auth can each need a different one.
CommercialMost directory rules only bind Medicare and Medicaid, which leaves the commercial book largely unregulated.
“Data is really their differentiator. It's the way that they make money or it's the way that they waste money.”

— Melissa Goshorn, DocMe Health

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